I spoke with Talya Kosstrin, from Progressive Trans4mation, who is a brand photography client of mine. She shares why it was important to her to do a brand photo shoot, how she’s using the photos now and what she’ll change before our next session!

I interviewed Ashley Marin, a licensed esthetician and makeup artist with Marin Makeup based in Orlando, FL, to talk about skincare and makeup tips for headshots and brand photo shoots. She shared why she thinks hiring a professional makeup artist for photo shoots is so important, how skin care can impact your makeup, tips for doing makeup on your own and even how to help your makeup survive in our Florida humidity!

I had the pleasure this week of interviewing Nicole Ryals of Ngage Digital Marketing. She specializes in social media marketing so I asked her a few questions that I thought I could benefit my brand photography clients. I’ve summarized some of her responses for you but you can also check out the entire video interview below. Enjoy!

So many of us have moved our businesses online to accommodate stay-at-home orders and social distancing. But that means photos and videos are more important than ever to help you connect with your customers.

I hope these points help you understand my creative decision to not offer extreme airbrush or retouching work for my brand photography clients. Of course every person is different so these “rules” aren’t 100% set in stone. If you have a concern, let’s talk about it and work together to makes BEAUTIFUL images that you and your followers will enjoy.

One of my favorite things about Brand Photo shoots is that every one is completely different. I get to work with entrepreneurs and business owners and learn about their unique selling propositions, their personalities and what audience they are hoping to reach.

One way you can further personalize your brand photo shoot is through the use of props. They can be helpful in communicating your message and reinforcing your branding. Today I’m going to share with you 5 ways you can use props in your brand photo shoot.

Whenever you sign a contract with a photographer, it likely will include a section that outlines the ways you are allowed to use the images once you have them. So for example, it’s very common for family portrait or wedding photography contracts to have a personal use license which means you can share them online with family or make prints for yourself but you cannot use the images to advertise a business and you cannot sell them to a publication.

For my Brand Photography clients, I offer a commercial use license. I wanted to briefly go over what is included in that license so you understand how useful these images can be to you in advertising for your business.